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Black man lying in bed wearing a white t-shirt and striped pyjama trousers, resting against white pillows.

Tekla Tekla Sleepwear 2026

Associated creatives

Tags

Description

This commercial sleepwear campaign image for Tekla features a black model lying relaxed on a bed surrounded by crisp white pillows. He is wearing a plain white crew-neck t-shirt and striped pyjama trousers with dark piping. The composition is vertical and captured in soft, natural indoor lighting with a warm tonal grade. Bold white branding text is overlaid across the lower portion of the frame. The photography was captured by Ben Beagent featuring model Ismail Drammeh.

Style

Vertical, Commercial, Warm, Clean

Techniques

Natural light

Industries

High Street Fashion

Color

Pure White (60%)
Denim (40%)

Background

Bedroom

Context

Advertising Campaign