TBWA\Melbourne, Agency / Creative,

Description

A cartoon illustration depicts two anthropomorphic teeth dancing together under a disco ball, promoting the idea of "grinding all night long?" in a lighthearted manner. The teeth have simple line-drawn faces, complete with eyes and smiles. In the subsequent scene, a woman sleeps in bed with an annoyed facial expression, showing she is grinding her teeth. An advertisement promotes AHM dental insurance. The overall style is minimal, using black lines on a white background.