BrandApple
ProjectRick's Rescue
TBWA\Media Arts Lab – ANZ, Agency / Creative,
Associated creatives
Associated creatives
Tags
Description
A medium shot reveals a man sitting on a beach at dusk, putting on black flippers in preparation for snorkeling. He is shirtless, wearing black shorts, and has an Apple Watch on his wrist. The sky is a mix of blues and oranges, suggesting either sunrise or sunset. The sea is visible in the background, with waves gently rolling onto the shore. The camera then moves underwater showing the diver struggling in rough seas in Byron Bay, Australia.
