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Brand
Cathay Airways
ProjectTaking off Again with Kai Tak

Cathay Airways Taking off Again with Kai Tak 2026

Associated creatives

Daniel Fletcher
Daniel FletcherPost Production / VFX

Tags

digital canopy displaydigital canopypedestrian bridgemodern bridgeoutdoor installationCathay Airways installation

Description

This video piece for Cathay Airways titled Taking off Again with Kai Tak highlights a large immersive digital canopy display along the West Bridge of Kai Tak Sports Park. The footage features bright daylight exterior shots of modern architectural structures, a pedestrian bridge with dynamic ceiling screens showing cherry blossoms and traditional lantern scenes, and people walking underneath. Natural lighting and wide-angle tracking shots capture the scale of the outdoor installation. Post-production and visual effects were handled by Daniel Fletcher.