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Brand
TAC
ProjectE-scooter Doubling Up Radio 30sec 2 days ago

Clemenger BBDO,

Associated creatives

Clemenger BBDO
Clemenger BBDOAgency / Creative
MADE THIS
MADE THISProduction
Mighty Nice
Mighty NicePost Production / VFX
Squeak E Clean Studios Sydney
Squeak E Clean Studios SydneyMusic / Sound

Tags

stop motion characters fallen on pavementstop motion charactersfallen figures on pavementtwo figureselectric scooterscooter crash

Description

This stop-motion animation video created by Clemenger BBDO and MADE THIS for TAC highlights the dangers of riding e-scooters with passengers. The scene shows two figures wearing helmets who have crashed on an asphalt pavement, with an electric scooter lying nearby. The characters exhibit exaggerated expressions of pain and minor injuries from the fall. The production utilizes detailed miniature character models and miniature street sets to convey a public safety message with dark humor.