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ProjectBrand Identity
Graphic identity grid featuring letters M and SJ alongside a purple circle, checkerboard block, and yellow cross on light grey background

Brand Identity 2024

Associated creatives

Hymn
HymnGraphic Design

Tags

brand identityswiss museum of games brand identitymuseum brand identitybrand identity designgraphic designmuseum identityidentity systemgeometric shapestypography

Description

This graphic design showcase features the brand identity system for the Swiss Museum of Games created by Hymn. The composition displays a structured light grey layout grid overlaid with individual white square modules containing letters, geometric shapes, and symbols. Visible elements include a bold black letter M, a vibrant purple circle, a pixelated 3D checkerboard cube block, stacked letters S and J, and a yellow cross. The systematic grid alignment highlights clean typography, minimalist iconography, and modular brand architecture.

Style

Horizontal, Commercial, Clean, Minimalist, Geometric

Techniques

Typography, Vector

Industries

Festivals & Events

Background

Solid Colour

Context

Advertising Campaign