Brand
ProjectFostering
Sutton Council Fostering 2025
Associated creatives
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Description
An animated video created for Sutton Council by AdSmart from Sky, illustrating the emotional journey of fostering a child. The piece features watercoloured sequences of families and individuals sharing everyday moments, from knitting and walking through wooded parks to cooking and feeding ducks by the water. Hand-drawn textures and a soft color palette create a warm, gentle atmosphere throughout the narrative. Voiceover narration reflects on the ordinary yet life-changing experiences that foster parents provide.