PDC Wellness: Sunryz Sunryz Wanted to Launch a Brand. It Ended Up Creating a World. 2026

About

This dynamic short-form video montage highlights Gen Alpha embracing early skincare, beauty products, and self-expression routines. The visual sequence cuts between young children exploring retail displays, applying lotions and sprays at home, dancing, and sharing wellness products. Created for PDC Wellness by Mod Op with post-production by Red Creek Productions and sound design by Krystle Cajas, the video captures the vibrant energy of a new generation's consumer habits.