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  • Summer 2024 Ad Campaign 2024 - image 651819
BrandL’idee Woman
ProjectSummer 2024 Ad Campaign
Two women model elegant ribbed dresses with layered tulle ruffles and ankle-strap heels, posing outdoors against a green hedge backdrop.

L’idee Woman Summer 2024 Ad Campaign 2024

Associated creatives

Catinella
CatinellaAgency
Cheyne Tillier-Daly
Cheyne Tillier-DalyDirector & Cinematographer
Jacqueline Giltrow
Jacqueline GiltrowPhotographer
Lucy Markovic & Samira Philipsen
Lucy Markovic & Samira PhilipsenModels
Eleven Australia
Eleven AustraliaHair
Brittany Mason
Brittany MasonMakeup
Villa Nemora
Villa NemoraLocation
Tuscany
TuscanyLocation

Tags

dresswomens fashionhigh heelsankle straptulleruffle

Description

Two women are posing outdoors, showcasing elegant fashion. They stand close together, each modeling a form-fitting, vertically ribbed dress that extends to the mid-calf. One dress is light pink; the other is black. Both dresses feature a layered tulle ruffle detail at the hem. The women are wearing delicate ankle-strap high heels with their feet positioned on a stone surface. The setting is outdoors, with a neatly trimmed green hedge forming a backdrop. Natural light illuminates the scene, creating a soft and diffused ambiance. The composition emphasizes the dresses' design and the overall elegant aesthetic.