StrangeLove Brand Identity 2025

Description

An open spiral-bound notebook presents the brand identity for StrangeLove, featuring two pages of editorial typography and historical project notes. The left page displays bold headers and multi-column text detailing company lore alongside a black-and-white photograph of a doll on a tricycle next to a bottle. The right page features a colourful collage of diverse sticker illustrations including a person in virtual reality goggles, a vintage mobile phone, mushrooms, a race car, food items, and cocktails. The spread utilizes clean graphic design principles, playful visual storytelling, and distinct printed layouts.

Style

Horizontal, Commercial, Minimalist

Techniques

Typography, Screen print / silkscreen

Industries

Beverages

Color

Background

White Seamless

Context

Advertising Campaign