Description

This commercial video for Starbucks features singer Ashanti as part of the Ashanti project, set against vibrant orange and dark stage backgrounds with neon lighting elements. Ashanti wears a cream trench coat with a white turtleneck and later appears in a black leather outfit with matching black boots, flanked by backup dancers in synchronized choreography. The video incorporates close-up shots of a Starbucks Pumpkin Spice Latte cup topped with whipped cream, alongside on-screen text overlays and musical accompaniment. Post-production and visual effects were handled by Forager, creating a polished music video aesthetic that blends nostalgic pop culture styling with brand promotion.