BrandSSU
ProjectBrand Identity

SSU Brand Identity 2022
Associated creatives
Tags
Description
This photograph captures an outdoor advertising poster mounted on a textured stone wall beneath an ornate stone balustrade. The poster displays the SSU brand identity with bold red typography against a deep purple background, featuring a construction worker wearing a hard hat and holding bricks on a job site. The composition is shot in bright daylight with sharp shadows cast across the architectural stonework. Martina Huber photographed the campaign as part of the Brand Identity project.
Style
Vertical, Commercial, Clean
Color
Jet Black (60%)
Scarlet (40%)
Background
Residential Building
Context
Out of Home (OOH)