Brand
ProjectSprite x NBA
Adam Cohen, Post Production / VFX,
Associated creatives
Tags
Description
This commercial video for the Sprite x NBA project features a condensation-covered green Sprite can positioned beside an official Wilson basketball on a polished wooden indoor court. The dimly lit arena background reveals distant spectator seating with green ambient lighting overhead. The composition highlights product freshness and sports branding. Post production was handled by William McVay, with agency work by Majority and production by Adam Cohen.