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BrandLoro Piana
ProjectSpring 2026 Ad Campaign
An adult woman is seated in red long-sleeve shirt and light pants, wearing a black head covering, with 'Loro Piana' text overlay.

Loro Piana Spring 2026 Ad Campaign 2026

Associated creatives

Atelier Franck Durand
Atelier Franck DurandCreative Director
Mario Sorrenti
Mario SorrentiPhotographer
Luca Werner
Luca WernerVideo Director
Jacqui Hooper
Jacqui HooperModels
Long Li
Long LiModels
Vasko Luyckx
Vasko LuyckxModels
Awar Odhiang
Awar OdhiangModels
and Binx Walton
and Binx WaltonModels
Aleksandra Woroniecka
Aleksandra WoronieckaStylist
Damien Boissinot
Damien BoissinotHair
Hiromi Ueda
Hiromi UedaMakeup
Saint-Paul-de-Vence
Saint-Paul-de-VenceLocation
France
FranceLocation

Tags

adult femalered shirtlight pantsblack head covering

Description

An adult woman with dark skin sits on an outdoor lounger in a three-quarter shot. She is wearing a red, long-sleeved collared shirt and light-colored pants, along with a black knit hat. The brand name 'Loro Piana' is overlaid in script on the image. The setting appears to be outdoors, with greenery and a mosaic wall visible in the background. The lighting is soft and warm.