H&M Spring 2024 Ad Campaign 2024

Description

A woman stands in a grassy, arid landscape with mountains in the background, wearing a long tan coat cinched at the waist with a thin cord belt. The double-breasted coat has wide lapels and a row of dark buttons. Her dark hair is pulled back in a bun. The dry grasses in the foreground surround a low-growing succulent plant. Mountains stretch across the horizon under a clear, pale sky. The image is in landscape orientation and appears to be shot at eye-level.