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  • ·Spring 2 Danzy campaign for Abercrombie and Fitch
Brand
Abercrombie & Fitch
ProjectSpring 2 Danzy
Man and woman standing outdoors on a paved path wearing matching green and navy striped apparel for Abercrombie and Fitch.

Abercrombie & Fitch Spring 2 Danzy 2025

Associated creatives

Menelik Puryear
Menelik PuryearPhotographer
Jenny Kim
Jenny KimHair Stylist
Maud Laceppe
Maud LaceppeMakeup Artist
Kwaku Ansong
Kwaku AnsongModel
Samantha Archibald
Samantha ArchibaldModel

Tags

man and woman standingman and womanblack manblack womanman wearing green and navy topwoman wearing striped dressstriped knit dresscollared topnumber 81 graphic

Description

Captured by photographer Menelik Puryear, this outdoor fashion campaign image for Abercrombie and Fitch features models Kwaku Ansong and Samantha Archibald. The man wears a green and navy collared top with a white number 81 graphic on the back paired with dark trousers, while the woman wears a matching striped knit dress and loafers. Makeup by Maud Laceppe complements the natural lighting of the sunlit street and paved driveway setting.

Style

Editorial, Vertical, Warm, Clean

Techniques

Analogue / film, Natural light

Industries

High Street Fashion

Color

Forest Green (50%)
Navy (50%)

Background

Street

Context

Advertising Campaign