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Brand
Sportmax
ProjectPre Fall 2024 Lookbook
Model wearing a lilac off-the-shoulder long-sleeved satin midi dress with pointed slingback flats against a white seamless studio background.

Sportmax Pre Fall 2024 Lookbook 2024

Associated creatives

Annemarie Kuus
Annemarie KuusPhotographer
Elodie David Touboul
Elodie David TouboulFashion Director
Heiko Keinath
Heiko KeinathArt Director
Kalle Eklund
Kalle EklundHair Stylist
Adrien Pinault
Adrien PinaultMakeup Artist
Anouk Smits
Anouk SmitsModel
Sara Caballero
Sara CaballeroModel

Tags

lilac satin midi dresslilac satin dresssatin midi dresslilac dressoff the shoulder dresslong sleeve midi dresspointed slingback flatsslingback flatsmetallic flats

Description

A high-angle studio fashion portrait created for the Sportmax Pre Fall 2024 Lookbook, photographed by Annemarie Kuus with fashion direction by Elodie David Touboul and art direction by Heiko Keinath. The model stands against a seamless, diffused pale studio backdrop wearing a tailored lilac satin midi dress. The design features a straight off-the-shoulder neckline, a fitted silhouette, and extra-long sleeves extending over the hands, styled with pointed metallic slingback flats. The composition uses soft, even lighting to showcase the lustrous sheen of the fabric and minimal styling.

Style

Editorial, Vertical, Pastel, Minimalist

Techniques

Soft Light

Industries

Designer Fashion

Color

Lilac (80%)
Silver (metallic) (20%)

Background

White Seamless, Residential Building

Context

Lookbook