BrandSportmax
ProjectSportmax F/W 2026 Campaign

Lukas Tralmer,
Associated creatives
Tags
Description
Model Bebe Parnell poses in the Sportmax Fall/Winter 2026 campaign photographed by Robin Galiegue and styled by Jacob K. Seated dynamically across the front hood of a vintage coupe with its gullwing doors lifted skyward, she wears an oversized grey structured coat over a diamond-net high-neck top and wide-leg light grey leather trousers. Direct, high-contrast sunlight casts sharp, graphic shadows across the subject and the open paved surface under a clear blue sky, framing the centered black SPORTMAX brand logo at the base.
Style
Vertical, Commercial, Clean, Retro
Techniques
Hard Light
Industries
Designer Fashion
Color
Light Grey (60%)
Jet Black (10%)
Medium Grey (30%)
Background
Clear Sky
Context
Advertising Campaign




