Brand
ProjectBrand Identity
Norman WongColossale, Photography,
Associated creatives
Tags
Description
This brand identity video presentation for Sol highlights a new reading technology device through polished web design and product showcases. The sequence opens with sleek, dark smart eyewear set against warm, glowing amber gradients, accompanied by minimalist typography and navigation elements. Subsequent frames introduce models wearing the device under dramatic, focused lighting, emphasizing design comfort and immersive reading features. The visual language utilizes warm tones, clean layouts, and high-end product renderings to communicate innovation and user focus.
Style
Horizontal, Commercial, Warm, Clean
Techniques
3D render / CGI, Motion Graphics
Industries
Consumer Electronics
Color
Rust (50%)
Jet Black (50%)
Background
Gradient
Context
Brand Film / Corporate Video