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Brand
Snickers
ProjectOutdoor Skeleton

Snickers Outdoor Skeleton 2024

Associated creatives

BBDO New York
BBDO New YorkAgency / Creative
BBDO New York
BBDO New YorkMusic / Sound
Good Behavior
Good BehaviorProduction
MackCut
MackCut
House Special
House SpecialPost Production / VFX
Sound Lounge
Sound LoungeMusic / Sound

Tags

giant skeletonskeletoncouple on couchcouplewoman eating candy barwoman eating chocolate barwoman eating snickerswomanman sitting on couchman

Description

This commercial spot for Snickers titled Outdoor Skeleton features a giant skeletal figure looming over a couple seated together on a living room couch. The interior setting includes domestic details like decorative pillows, lamps, and hanging ghost garlands for a Halloween theme. A young woman with long curly hair eats a Snickers bar while looking up at the towering skeleton. The video utilizes cinematic lighting and live-action techniques with VFX elements. BBDO New York served as the advertising agency, with production by Good Behavior and post-production by House Special.