Oli Frape, Illustrator, London

Description

This product packaging design by London illustrator Oli Frape features a red and off-white colour scheme with bold, playful retro typography. The brand name SMUG Dairy appears prominently at the top in large white bubble lettering, accompanied by the word DAIRY in smaller caps. Below, the product description reads SLICED BLENDED OAT & DAIRY CHEDDAR in dark brown lettering next to a transparent window revealing stacked slices of pale yellow cheese. An ink illustration in the lower right corner depicts a hand holding a burger with layered toppings. The overall layout is clean, modern, and food-industry focused.

Style

Vertical, Commercial, Graphic, Retro

Techniques

Typography

Industries

CPG / Packaged Food

Color

Background

White Seamless

Context

E-commerce / Product