Emily Winiker, Photographer, New York

Description

This commercial campaign image features a split-frame composition showcasing two models outdoors near rustic wooden structures. The top panel features a woman wearing red lingerie and a white knitted cardigan draped over her arms, posing against a weathered log. The bottom panel displays a shirtless man wearing red underwear with a grey waistband, positioned among dense green foliage and trees. Both frames incorporate the Sloggi brand logo and the tagline feel your freedom in blue graphic overlays. The lighting is bright and natural, creating a clean yet outdoorsy aesthetic.

Style

Vertical, Commercial, Warm, Clean

Techniques

Natural light

Industries

Lingerie & Underwear

Color

Background

House

Context

Advertising Campaign