BrandKFC Canada
ProjectMoving Day
Skin and Bones, Production,
Associated creatives
Associated creatives
Tags
Description
The video presents a series of close-up scenes depicting potential finger injuries one might sustain during moving day, highlighting the risk to fingers. The video opens with a man carrying a piece of wood furniture, followed by shots of fingers pressing against the edges of boxes and furniture. A woman attempts to replace a lightbulb, later discovering a broken figurine. The injured finger is shown on a laptop where the user can submit a claim to KFC, suggesting one may be entitled to some free KFC. The commercial is set indoors and outdoors and is intended to be humorous.