BrandSKIMS
ProjectSpring 2025 Ad Campaign
Eric Johnson, Photographer,
Associated creatives
Tags
Description
A shirtless Black man with short dark hair and a light beard is captured in a profile view while sitting on a white pedestal. He is looking toward his raised hand, which expertly balances a basketball on his index finger. The subject wears dark fitted athletic shorts and a thin silver chain necklace. The background is a clean, featureless light gray, emphasizing the crisp lighting and the subject's toned physique. This image serves as part of a formal ad campaign, showcasing a blend of athleticism and minimalist studio aesthetic.
Style
Lifestyle, Vertical, Commercial
Techniques
Studio strobe
Industries
Sportswear