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  • ·SKIMS Cotton Collection 2024 campaign with Jhené Aiko
Brand
SKIMS
ProjectCotton Collection 2024 Ad Campaign
Jhené Aiko wearing an olive green long-sleeve crop top and high-waisted briefs against a sandy textured background.

Henrik Purienne, Photographer/Director,

Associated creatives

Kim Kardashian
Kim KardashianSkims Co-Founder and Chief Creative Officer
Henrik Purienne
Henrik PuriennePhotographer
Jhené Aiko
Jhené AikoTalent

Tags

jhene aikojhene aiko in skimswoman wearing green crop topgreen crop topcrop topgreen briefshigh waisted briefsribbed apparel

Description

Jhené Aiko is featured in the SKIMS Cotton Collection 2024 ad campaign photographed by Henrik Purienne. She wears an olive green ribbed long-sleeve crop top paired with matching high-waisted briefs. Her long black hair flows down past her waist, contrasting with the neutral earth-toned sandy environment behind her. The composition highlights minimalist apparel styling with natural lighting against a textured background.

Style

Editorial, Vertical, Earthy, Clean

Techniques

Natural light

Industries

High Street Fashion

Color

Sage (100%)

Background

Sand Dunes

Context

Advertising Campaign