Logo
  • Home
  • ·Media
  • ·SIR. Resort 2024 Ad Campaign White Crochet Blazer
BrandSIR.
ProjectResort 2024 Ad Campaign
Model with wavy brown hair wearing a white blazer with side crochet detailing, standing in a desert landscape with Joshua trees.

SIR. Resort 2024 Ad Campaign 2023

Associated creatives

Nikki Campbell and Sophie Coote
Nikki Campbell and Sophie CooteSIR. Creative Directors
Jennifer Stenglein
Jennifer StengleinPhotographer
Ribal Hosn
Ribal HosnFilm Director
Camille Row and Luma Grothe
Camille Row and Luma GrotheModels
Freddie Fredericks
Freddie FredericksStylist
Miranda Widlund
Miranda WidlundHair
Jasmine Abdallaoui
Jasmine AbdallaouiMakeup
Ari Kwasner-Catsi
Ari Kwasner-CatsiCamera Crew
Claudia Minnett
Claudia MinnettCrew

Tags

young woman

Description

A model with long wavy hair looks directly at the camera while wearing a crisp white blazer featuring a circular crochet lace detail at the side waist. The tailored jacket is structured with notched lapels and front button fastenings, worn as a short dress. The setting is a bright, sun-drenched desert environment with Joshua trees and arid ground visible in the background under a clear blue sky. Natural light highlights the texture of the crochet panel and the clean lines of the white fabric. The composition uses a slightly low-angle perspective, emphasizing the movement of the hair in the wind.

Style

Lifestyle, Editorial, Vertical

Techniques

Natural light

Industries

Luxury Fashion Houses