BrandSIR.
ProjectResort 2024 Ad Campaign
Freddie Fredericks, Fashion Stylist, New York
Associated creatives
Tags
Description
A woman stands in a desert environment, wearing a minimalist black one-piece swimsuit with two small oval cut-outs at the chest. She is also wearing a black wide-brim hat and has her hair styled in loose, beachy waves. With a pleasant, soft smile, she points both thumbs outward towards her sides. Beside her stands a wooden pole topped with a cutout wooden arrow pointing to the right. The background features a classic desert scrub landscape with Joshua trees and a sandy, unpaved path under a bright, overcast sky. The lighting is soft and diffused, characteristic of a desert day.
Style
Lifestyle, Commercial
Techniques
Natural light
Industries
Swimwear