Sid Lee North America, Agency / Creative,

Description

This commercial video for Square titled Bigger Business features various entrepreneurs and business owners operating within highly stylized, minimal studio sets. Created by Sid Lee North America, the production showcases diverse business environments including a bistro and a footwear store, highlighting payment technology and business management solutions. The distinct blue and white color palette runs throughout the visual narrative, complemented by clean set dressing and dynamic camera movements. Production and post-production work by Feels Like Home, OSO Audio, and Barbershop Editing brings together crisp commercial aesthetics.