BrandShushu/Tong
ProjectFall 2023 Ad Campaign

Shushu/Tong Fall 2023 Ad Campaign 2023
Associated creatives
Tags
Description
This fashion campaign image for Shushu/Tong's Fall 2023 collection was captured by photographer Marili Andre, featuring model Tanya Churbanova. The full-length shot shows a female model standing against a seamless white studio background, wearing a sleeveless white dress covered in delicate ruffles and accented with a small black bow at the collar. She wears white socks paired with black Mary Jane heels featuring decorative bows. The clean, minimalist composition highlights the tactile texture of the tiered ruffles under bright studio lighting. Styling was led by Liu Xiao with hair by Yuji Okuda and makeup by Aurore Gibrien.
Style
Editorial, Vertical, Monochrome, Clean
Techniques
Natural light
Industries
Luxury Fashion Houses
Color
Pure White (70%)
Jet Black (30%)
Background
White Seamless
Context
Advertising Campaign

