Frame48, Animation,

Description

This commercial video showcases the Shimano RC9 high-performance cycling shoes through dynamic product shots and high-speed motion. The footage highlights multiple colorways including red, metallic blue, and clean white models, emphasizing sleek aerodynamic forms and BOA dial closures. The set utilizes dramatic lighting, floating elements, abstract liquid fabric textures, and clean studio backgrounds to accentuate the precision engineering of the footwear. Post-production and visual effects are expertly handled by Frame48 for the RC9 project.

Style

Horizontal, Commercial, Saturated, Clean

Techniques

Animation, VFX / visual effects

Industries

Sportswear

Color

Background

White Seamless

Context

TVC / TV Commercial