shelter.film, Production,

Description

This Old Spice commercial shows a red convertible driving down a dirt road. The car has two male occupants, the driver and his teenage self in the passenger seat. The landscape is arid with golden grasses and low mountains in the background. The commercial references the classic look of Old Spice product advertising with a vintage automobile and color-grading evocative of the 1970s. The scene contains an Old Spice branded button which, when pressed, opens a compartment to reveal a collection of Old Spice deodorants with dry ice effect.