Brand
ProjectSeven Emirates. One Essence.
Serviceplan Group Middle East,
Associated creatives
Tags
Description
This cinematic video project titled Seven Emirates One Essence for BMW AGMC showcases an elderly man with a long white beard, hat, and stylish attire interacting with a classic car and practicing the craft of perfumery. The film captures outdoor driving sequences along tree-lined roads, intimate close-ups of natural botanicals, and detailed shots of liquid being poured in a perfumery workshop. The color grading uses warm and earthy tones with a vintage aesthetic, emphasizing craftsmanship and heritage. The production features natural lighting and smooth camera movements that highlight both the automotive design and the artisanal process.
Style
Horizontal, Cinematic, Warm
Techniques
Natural light
Industries
Luxury Automotive
Color
Charcoal (50%)
Camel (50%)
Background
Street
Context
Advertising Campaign