Brand Identity 2021

Description

This image showcases the brand identity for Serino, featuring two distinct views of apparel design. On the left, a detailed macro shot highlights the neckline of a black knitted long-sleeve garment, displaying a crisp white interior label with Serino branding and size indicator. On the right, a man is pictured wearing the matching black long-sleeve t-shirt against a neutral wall with soft, directional lighting creating gentle shadows. The clean composition emphasizes fabric texture, minimalism, and clear brand presentation.

Style

Horizontal, Commercial, Clean

Techniques

Macro, Natural light

Industries

High Street Fashion

Color

Background

White Seamless

Context

Advertising Campaign