Brand
ProjectIf it's Selleys it works
IPG Mediabrands, Media,
Associated creatives
Tags
Description
This commercial campaign video for Selleys titled If it's Selleys it works features two workers wearing safety harnesses, hard hats, and high-visibility gear while suspended by ropes from the exterior of a building overlooking a rugged coastal ocean view. One worker applies sealant using a caulking gun while conversing with his colleague. The production combines practical location cinematography with professional grade color grading, showcasing high-altitude construction work. Created by Howatson+Company, FINCH, and Heckler for Selleys.
Style
Horizontal, Commercial, Warm, Clean
Industries
Specialty Retailers
Color
Burnt Orange (50%)
Royal Blue (30%)
Pure White (20%)
Background
Rocky Coast
Context
TVC / TV Commercial


