Self-Portrait Pre-Fall 2023 Ad Campaign 2023

Description

This image is part of the Pre-Fall 2023 ad campaign for Self-Portrait, photographed by Marco van Rijt with styling by Rikke Wackerhausen and modeling by Martina Boaretto Giuliano. A female model stands centrally in a concrete parking garage, wearing a long pale mint green sleeveless maxi dress and strappy sandals. The background features structural concrete pillars, overhead fluorescent lighting fixtures, and a painted yellow line on the asphalt surface. Bold lowercase white typography reading self-portrait is overlaid horizontally across the middle of the frame. The ambient lighting creates a soft, realistic atmosphere without harsh artificial highlights.

Style

Vertical, Commercial, Clean

Techniques

Natural light

Industries

Luxury Fashion Houses

Color

Background

Carpark

Context

Advertising Campaign