Brand
Self-Portrait Portraits Of Apple 2025 Campaign 2025
Associated creatives
Tags
Description
Apple Martin is captured outdoors in a woodland setting wearing a white lace dress, seated on a mossy fallen log in a portrait photographed by Ryan McGinley for the Self-Portrait Portraits Of Apple 2025 campaign. The image features art direction by Christopher Simmonds, styling by Mel Ottenberg, hair by Evanie Frausto, and makeup by Yadim, with movement direction by Ash Rucker. Bold graphic text reading self-portrait is overlaid across the composition alongside decorative brand stickers.
Style
Editorial, Vertical, Warm, Clean
Techniques
Analogue / film, Natural light
Industries
Luxury Fashion Houses
Color
Pure White (80%)
Background
Woodland
Context
Advertising Campaign