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Gigi Hadid wearing a black swimsuit and sun hat reclining on a white lounger on a sandy beach

Seafolly Campaign 2016

Associated creatives

Tags

Description

Gigi Hadid reclines on a white slat sun lounger on a sun-drenched sandy beach for a Seafolly advertising campaign, photographed by Justin Woo. She wears a black one-piece swimsuit, strappy black gladiator sandals, a black fedora hat, and multiple layered bracelets. A white sunscreen bottle is held in her hand, with sunscreen visible on her leg. The natural outdoor lighting casts stark diagonal shadow patterns across her body and the lounger, creating a high-contrast composition.

Style

Horizontal, Commercial, Warm

Techniques

Natural light

Industries

Swimwear

Color

Jet Black (70%)
Pure White (30%)

Background

Sandy Beach

Context

Advertising Campaign