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  • ·Save the Children Christmas 2024 campaign video

Einarfilm, Production,

Associated creatives

Tags

Description

Two young boys walk along a damp, gravel rural road on a foggy, overcast day. A wooden and red-and-white striped barricade blocks the path, past which the children navigate across corrugated metal sheeting laid over a ditch. The older boy carries a satchel and holds a small plush toy, while the younger boy carries a white plastic bag. The surrounding landscape consists of harvested fields and sparse, mist-shrouded trees under a muted grey sky. Red text appears on the left side of the frame throughout the sequence.

Style

Horizontal, Cinematic, Desaturated, Cool

Industries

Public Awareness

Color

Charcoal (50%)
Beige (30%)

Background

Road

Context

Advertising Campaign