Brand
ProjectBrand Identity
fagerström, Graphic Design,
Associated creatives
Tags
Description
This animated video created for the Brand Identity project by Savant features simple, hand-drawn black crayon sketches against a solid orange background. The sequence transitions through iconic outlines including a car with a roof light, an artist easel, and a shopping bag. The minimalist graphic style emphasizes clean lines and a playful, tactile aesthetic. The work highlights the graphic design expertise of fagerström within a cohesive brand presentation.
Style
Artistic, Horizontal, playful, Warm, Minimalist
Techniques
Animation, Chalk
Color
Jet Black (30%)
Rust (70%)
Background
Solid Colour
Context
Brand Film / Corporate Video