Brand Identity 2019

Description

This photograph for the Saul Studio Brand Identity project showcases a vibrant pink fabric tote bag featuring crisp white typography that reads Leeds Art Map. The tote is stacked alongside others and positioned centrally on a table filled with brightly colored books, journals, and art publications. Shelves lined with various magazines and books form the background of the bookstore setting, providing clean white retail shelving and natural lighting. The composition captures a clean commercial aesthetic highlighting the bold magenta fabric and graphic print.

Style

Horizontal, Commercial, Clean

Techniques

Natural light

Industries

Specialty Retailers

Color

Background

Retail Store

Context

Advertising Campaign