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BrandSanti
ProjectBrand Identity
Dark brand identity guideline poster for Santi featuring typography specs, color swatches, logo variants, and mood imagery.

Santi Brand Identity 2021

Associated creatives

Ensemble
EnsembleGraphic Design
Chris Barneau
Chris Barneau3D

Tags

brand identity posterbrand identityidentity postertypography guidelinestypographycolor palette swatchescolor swatcheslogo design

Description

This dark-toned brand identity and guidelines poster for Santi details comprehensive visual systems across a clean layout. The composition includes typographic hierarchy specifications using Suisse BP Int'l and Hatton typefaces, brand logo iterations, structured color swatch panels, and graphic patterns. Lower sections display atmospheric mood imagery grids alongside technical graphic charts. The entire presentation is set against a dark grey backdrop with subtle lighting shadows.

Style

Artistic, Vertical, Clean, Minimalist, Graphic

Techniques

Typography, Vector

Color

Jet Black (70%)
Pure White (30%)

Background

Grey Seamless

Context

Advertising Campaign