BBH Singapore, Agency / Creative,

Description

This commercial spot titled Nea for Samsung, produced by Immigrant and shelter.film with creative agency BBH Singapore, opens in a contemporary living room where a young couple watches television. As they view a soccer match, the room dynamically dissolves, transporting the couch and viewers directly onto a vibrant, floodlit football stadium pitch filled with cheering crowds. The commercial blends domestic interior scenes with large-scale sports action and outdoor cycling sequences, highlighting the immersive display capabilities of Samsung technology. The cinematic camera movement transitions smoothly between interior setups and expansive field views, utilizing dynamic lighting and vivid color grading throughout.

Style

Horizontal, Action, Cinematic

Techniques

VFX / visual effects

Industries

Consumer Electronics

Color

Background

Living Room

Context

TVC / TV Commercial