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BrandSamson
ProjectBrand Identity
Samson brand identity logotype in grey and black set against a dark gridded architectural design background.

Samson Brand Identity 2023

Associated creatives

Seven
SevenGraphic Design
Tash Hopkins
Tash HopkinsPhotography
Yuki Sato
Yuki SatoPhotography
Extract
ExtractPaper
G . F Smith
G . F SmithPaper

Tags

samson brand identitybrand identitysamson logologotypegraphic design

Description

This graphic design piece presents the brand identity for Samson against a dark, structured grid background. The central logotype features a distinctive typographic treatment rendered in neutral grey and deep black tones. Vertical and horizontal guidelines intersect across the frame, establishing a precise architectural framework for the layout. The composition highlights clean graphic forms and structural alignment within the brand system.

Style

Horizontal, Commercial, Graphic

Techniques

Typography, Vector

Color

Medium Grey (60%)
Jet Black (40%)

Background

Black Seamless

Context

Advertising Campaign