Brand
ProjectFall 2025 Ad Campaign

Amy Theo, Producer,
Associated creatives
Tags
Description
This portrait from the Samsøe Samsøe Fall 2025 ad campaign was photographed by Philipp Paulus with art direction by Jelena Fijan and styling by Joel Traptow. The image captures a woman with long hair looking back over her shoulder in an indoor transit environment. Ambient artificial lighting illuminates the scene with soft bokeh highlights in the background. The wardrobe features a textured dark garment, complementing the urban atmosphere of the location.