Whirlpool Sama's Lunchbox 2023

Description

This commercial video for Whirlpool titled Sama's Lunchbox follows a young girl sharing her cultural food with friends in a school setting. Produced by Zulu Alpha Kilo with post-production by REDLAB Inc. and music by Berkeley Inc, the narrative captures themes of immigration, family, and home. The visual style is documentary and natural, featuring school classrooms, domestic kitchens, and community exteriors. The warm color palette and observational framing enhance the emotional resonance of the storytelling.