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Brand
Salvatore Ferragamo
ProjectLa Prima Impressione
A woman and a man wearing designer sunglasses and collared coats posed closely against an open blue sky.

Salvatore Ferragamo La Prima Impressione 2026

Associated creatives

Christy Turlington
Christy TurlingtonModel
Antoneta Alamat Kusijanović
Antoneta Alamat KusijanovićPhotographer
Christy Turlington
Christy TurlingtonTalent
Antoneta Alamat Kusijanović
Antoneta Alamat KusijanovićDirector
Maximilian Davis
Maximilian DavisCreative Director
Lotta Volkova
Lotta VolkovaStylist

Tags

tortoiseshell sunglassescat eye sunglassesblack sunglassesrectangular sunglassesdesigner sunglassestan coatred jacketwoman wearing sunglassesman wearing sunglasses

Description

Models showcase eyewear for the Salvatore Ferragamo 'La Prima Impressione' campaign directed by Maximilian Davis. A woman on the left wears cat-eye tortoiseshell frames with a tailored tan coat, while a man on the right sports black rectangular frames and a vibrant red jacket. Shot under natural daylight against a clear pale blue sky, the composition focuses tightly on the accessories and tailored collars.

Style

Vertical, Commercial, Clean

Techniques

Natural light

Industries

Eyewear

Color

Scarlet (40%)
Camel (40%)
Jet Black (20%)

Background

Clear Sky, Showroom

Context

Advertising Campaign