Brand
ProjectMain Character Energy

Saks Fifth Avenue Main Character Energy 2026
Associated creatives
Tags
Description
This vibrant fashion campaign image, directed and photographed by Nadine Ijewere for Saks Fifth Avenue under the project title Main Character Energy, captures a group of diverse models posing dynamically on a busy New York City street. In the foreground, a woman wearing a patterned faux fur coat holds a striped shopping bag, while other models in glittering evening gowns and metallic dresses stand nearby. A classic yellow taxi cab branded with Saks graphics is parked in front of the historic Saks and Company building facade. Natural daylight illuminates the scene, highlighting rich textures in the clothing, shopping bags, and architectural details. The composition balances editorial polish with lively street-style energy.
