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Brand
Rye Beauty
ProjectMultiple campaigns
A hand with a turquoise ring touches the top of a magenta Rye Beauty cosmetic tube next to its illustrated packaging on a white backdrop.

Rye Beauty Multiple campaigns 2024

Associated creatives

Karen Epstein Photography & Motion
Karen Epstein Photography & MotionPhotographer

Tags

rye beauty cosmetic tuberye beautymagenta cosmetic tubecosmetic packaging boxproduct packaging boxpackaging boxhand touching producthand with ring

Description

A commercial beauty photograph captured by photographer Karen Epstein for Rye Beauty. A manicured hand wearing an ornate oval ring reaches downward, resting a fingertip on the cap of a vivid magenta cosmetic tube. Beside the applicator stands the brand's cream-colored rectangular carton, detailed with delicate botanical illustrations and minimalist product typography. The shot is composed horizontally in a bright studio environment against a seamless white surface casting soft drop shadows.

Style

Horizontal, Commercial, Clean, Minimalist

Techniques

High-key

Industries

Cosmetics

Color

Magenta (50%)
Off-White (50%)

Background

White Seamless, Residential Building

Context

Advertising Campaign