Mischief @ No Fixed Address, Agency / Creative,

Description

This video commercial for Rula titled Grappling features two Black women wrestling intensely on a mat inside a dimly lit gymnasium. Overhead lighting and spotlights illuminate the wrestling ring while the two women physically grapple and argue about the affordability of therapy. A third Black woman holding a flashlight and cleaning supplies eventually interrupts them from the sidelines. The cinematic lighting and dramatic atmosphere emphasize the emotional dialogue.

Style

Horizontal, Cinematic, Clean

Industries

Apps & Digital Platforms

Color

Background

Gym

Context

TVC / TV Commercial