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Brand
RTS
ProjectBrand Identity

RTS Brand Identity 2023

Associated creatives

Hymn
HymnGraphic Design

Tags

RTS logobrand identity animationmotion design sequenceRTS brand identitylogo animation

Description

This motion design video presents a brand identity sequence for RTS, designed by Hymn. The animation opens on a dark background featuring the bold RTS logo stacked above a vertical grid of red blocks labeled Canaux, with arrows indicating structural alignment. As the sequence progresses, additional labeling for Thematiques appears alongside a horizontal axis of red blocks. The background transitions to a clean, bright white backdrop where the central RTS logo dynamically shifts through various channel identifiers including RTS 1, RTS P, RTS C, and RTS sport, before concluding with a stacked vertical lockup featuring the tataki logo. The overall presentation utilizes crisp graphic design and minimalist motion graphics to outline a cohesive broadcast system.